Helping You Connect

Strategic Marketing Group is a small marketing consulting firm located in South Lake Tahoe. We have lots of experience working with the tourism, recreation, and hospitality industries, providing solutions for their competitive worldHere's how we can help you.

Join Our Mailing List

Check Us Out Just Press Play

The SMG Marketing Blog Notes from the tourism, recreation & hospitality industries

Search

Join Our Mailing List

Sign up for SMG’s quarterly newsletter, updates on events, and more!

View More Entries →

Our Services Here's what we can do for you

  • Market Strategy & Planning

    Need help with your marketing strategy? Let SMG help. We assess macro and micro environments, the competitive marketplace, strengths and weaknesses, and sustainable opportunities to help you create competitive advantage and effectively guide long-term efforts. Find out more →

  • Strategic Visioning and Planning

    SMG’s strategic visioning services help your organization identify important long term strategies to ensure competitiveness. Find out more →

  • Interactive Marketing Services

    The SMG interactive strategic planning process assesses macro and micro environments, the competitive marketplace, strengths and weaknesses, and sustainable opportunities. From this analysis, SMG outlines strategic options and specific marketing tactics, ranging from interactive and video to more traditional programs, to help you create competitive advantage and effectively guide long-term efforts. Find out more →

  • Motorcyle Tourism Consulting Services

    One of the most little noticed but important travel niches is the motorcycle touring market. While motorcycle riders have in the past been portrayed in a mixed light, the overwhelming majority of riders are active positive consumers that ride as a part of their lifestyle. Destinations and lodging properties that actively pursue this important niche market can realize the benefits of an extremely loyal segment. Find out more →

  • Tourism Business Improvement Districts (TBID)

    SMG identifies the potential challenges, opportunities and Return on Investment (ROI) a community may achieve with a TBID. This comprehensive service is designed to take your tourism community from the basic concept of a TBID to determining the projected ROI your community might realize from the increased tourism dollars a TBID is designed to generate. Find out more →

Get smart with the Thesis WordPress Theme from DIYthemes.