Timeless tourist attractions

Let’s take a moment to recognize the oldest theme park in California. The Santa Cruz boardwalk has been around since 1907! I still ride the roller coaster every time I am down there. It’s amazing that this tourist attraction is over 100 years old and still...

When Art and Tourism Converge

In this over marketed, one-to-one, reach-the-customer world, it is always interesting to see a different, and perhaps more effective approach emerge. I have always been fascinated how art is used and integrated into advertising and messaging. From a tourism...

It’s the Little Things that Count

I recently bought some motorcycle riding gear for the upcoming riding season. It’s a ritual I go through every winter as I wait for the winter snow and ice to thaw, freeing the roads and high-mountain passes for my two wheeled bliss. When the order arrived at my...