SMG Consulting is About Strategy

SMG Consulting is About Strategy

SMG Consulting is About Strategy This week Discover Kalispell Montana approved a new destination tourism strategy developed by SMG Consulting.  The strategy takes a fresh look at the Visit Kalispell’s competitive position in a new creative way that is sustainable,...
DMO Insight: Cultural Immersion

DMO Insight: Cultural Immersion

DMO Insight: Cultural Immersion By Chris Ribaudo ; April 1, 2019 As a marketing leader positioning your DMO for success, it’s essential to remember that travelers today want the ability to experience a destination like a local – even with a local. Taking...
SMG Consulting DMO Advice

SMG Consulting DMO Advice

Focus on Unique Traveler Experiences SMG Consulting has long advised DMO and tourism clients to focus more on customer experience offering rather than traditional accommodation, hospitality or transportation list cycles offerings or self-promotional stories. Drawing...
DMOs and Top Consumer Lifestyle Trends

DMOs and Top Consumer Lifestyle Trends

Once in A Lifetime Experiences Today’s traveler wants their own personalized travel experience with an injection of local culture and a smooth transaction. Travelers want to visit new destinations with new places to eat, shop, stay and more over-the-top adventures...
Remembering Why Travel Matters

Remembering Why Travel Matters

Remembering Why Travel Matters Carl Ribaudo, President SMG Consulting The work never stops.  Most destination marketing organizations is a constant on the go place. There is always something to do, always a crisis to deal with, a request from a board member or...

Proactive Research for Effective Destination Management

Proactive Research for Effective Destination Management By Lauren Schlau and Carl Ribaudo John Lambeth, President of Civitas, a company that helps establish and protect business and tourism improvement districts, recently sent an article asserting the following: “DMO...
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