Recent Projects

SMG has kicked off the first few months of 2012 with a number of interesting tourism marketing projects across the country.

We recently finished developing a grant process for the Town of Mammoth Lakes for recreation, arts and culture.

In Southern California, SMG finished a tourism marketing plan and a process to develop a DMO in the Conejo Valley.

SMG has also expanded to the east coast.   We’re working with some tourism entities in Killington to develop a year-round tourism promotion funding strategy.

We continue to work with the great folks in Santa Barbara, assisting in an update to the destination’s strategic marketing plan.

With all the travel, it’s nice to be able to work with local partners as well. SMG has been working with the Lake Tahoe Visitors Authority on a strategic direction project, the Tahoe Transportation District on an assessment of transit improvements and their potential effects on a tourism destination, and STAR (South Tahoe Alliance of Resorts) on an economic impact model project.

SMG has also organized a DMO focused track at the upcoming Mountain Travel Symposium that will be held in Squaw Valley April 15-21, 2012.  The track is designed specifically for those involved with destination marketing organizations (DMOs), and will feature a mix of both strategic level issues that will impact your destination as well as “How To” tactical level workshops designed to provide attendees specific knowledge with which to improve their organization.  It is open to all MTS registrants.

Finally, Carl, an avid motorcyclist, has also formed a separate company to promote a new motorcycle event that will be held at Lake Tahoe this summer, the Lake Tahoe Adventure Motorcycle Ride & Rendezvous.